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Understanding The Psychology Of Buying A Home

October

Marketing Selling

There’s no denying that buying a home is a big decision and yet you may be surprised by the number of people who are influenced by factors other than price, resale value and location. From the number of a house to a lick of new paint on the walls, it seems we are influenced by […]

Real Estate Institute of Queensland Summit

August

Community Marketing Property - Sales property-rentals property-sales

As real estate professionals we constantly strive to be the best consultants we can be for our clients. Keeping up with today’s market requires dedication to sector research and professional development. That’s why we are looking forward to the Real Estate Institute of Queensland’s (REIQ) 2016 Summit. The REIQ 2016 Summit looks primed to provide […]

Why Market your Property for Auction

July

Auction buying tips Marketing Property - Sales property-sales Selling

Every vendor wants to sell at a premium price for their property. It is not uncommon for some to ‘test’ the market by advertising the price of their property above a premium. On the rarest of rare occasions this may work, but more often than not can cause a negative reaction in the market. During […]

 

Innovation, Authenticity and Technology

April

Marketing

Jensen Property went to Sydney this week for a conference about up to date technology innovations and sales & business methodology innovations in property marketing. The REB Re-innovate 2016, MC’d by the ABC’s New Inventors presenter James O’Loghlin  was held this Tuesday at the Star Hotel in Sydney. The two main conceptual threads at this […]

Technology in property marketing - 3D Tours

March

Marketing Selling

3D is one of the new generation of marketing tools. It ranks as the newest currently with others to follow in good time. For now, a 3D tour is the ultimate in interactivity between the purchaser and the seller both in residential and commercial real estate. A 3D tour provides a tangible link particularly with […]